Kinkajo Coffee Co.

Packaging Concept

Kinkajo Coffee Co.

From the plantation to your cup. Kinkajo is a Costa Rican coffee company that started with a single farmer and has become a global family owned export. There are three types of coffee specially made to be brewed at different peaks of the day. Light Roast is ideal for a smooth wake up, Medium Roast is a well balanced blend great for those long afternoons, and the Dark Roast has a full bodied creamy flavor for a superb espresso at night.

Inspired by the rich culture of Costa Rica, I chose to create a very colorful and vibrant design that captured the essence of the beautiful country. Throughout the three coffee bags is portrayed a humble farmer, he represents the embodiment of the average individual. In the Light Roast he is seen kayaking to work in his plantation, for the Medium Roast he is working the land with his trusty oxen, and finally by the end of the night he celebrates the day with lovely dancers.